The New Icons? : The Art of Television Advertising

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The New Icons? : The Art of Television Advertising

Paul Rutherford

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Tracing commercials from the late 1940s, when they made their first appearance, to the early 1990s, Rutherford focuses on the shape and character of actual commercials as well as on what we do with them.

Tahun:

1994

Edisi:

1

Penerbit:

University of Toronto Press

Bahasa:

english

Halaman:

289

ISBN 10:

1442681861

ISBN 13:

9781442681866

File:

PDF, 16.53 MB

IPFS:

,

english, 1994

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